If you are looking to start using Pinterest marketing for your business you have two options. You can learn what you need to do and then do it yourself or you can hire someone to help you. There are a number of factors you need to take into consideration to make this decision. This post is to help you work out which option is better for your business right now. Should you hire a Pinterest manager or do it yourself?
Is your business established?
Is your business established? Do you make a good income each month, enough to be able to pay a Pinterest manager? Pinterest is a long game so you need to be in a good place with your business finances. You need to be in a place where paying Pinterest manager each month is no issue for you. 3 months is the minimum you need to give it before you start seeing results from Pinterest and often it can take much longer. It is a long game so you need to be prepared for that before you think about hiring a Pinterest manager.
If your business is not established then you may want to consider doing it yourself. It does not need to take a long time to learn Pinterest best practices. Once you know them, you can get stuck in and have fun with it. Start to experiment and check your analytics to see what is working and what is not. It really is a fun platform to use once you know how it works.
Can you allocate time?
You need to allocate time regardless of what stage your business is at to create new content. If you have a service business then you need to allocate time to create long form content each week. It doesn’t matter if that content is in the form of a blog, podcast or video but you have to commit to create that content. Or hire someone to do it. This is often the biggest stumbling block for people.
Content creation is not quite so important with a product based businesses but it is still a good idea. It’s a great way to educate your customers on why they should buy your products. Pinterest likes new content on a weekly basis and will reward you for creating it.
Have you decided which is for you?
I want to do it myself
You can sign up for my free 5 day Pinterest challenge here to get started on your Pinterest marketing DIY journey.
I want to hire a Pinterest manager
You can enquire about my Pinterest management services through the form below.
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